To expand on my branding guide, I produced a few more pages of potential usage of the brand. I’ve designed a mockup ink bottle design using a PSD Mockup. At this point I am quite pleased with it however, I’ve had some difficulty getting it to fit nicely onto the bottle. The mockup allows you to change what appears on the label but doesn’t allow you to change the shape and size of the label itself. This means that I have large white patches surrounding my label. For now this is ok however I’d like to amend this if possible. The labels however are all finished.
I’ve also produced a mock page for the tattoo catalogue. As I like the ordered layout of the brand guide itself, I figured this could continue into the tattoo catalogue. After producing the layout, the adjacent page explains the way I think the pages should be laid out. 6 tattoos maximum per page so detail is not lost. If a tattoo needs a bigger image, substitute some of the smaller tattoos to allow room. This I feel will allow customers a good view of the tattoo before they get it done. At this point, I think I have included everything in the brand guide. However should I think of anything else I will add it into the final two pages.